Faktor-faktor yang Mempengaruhi Biaya Produksi, Biaya Operasional, Penjualan, Modal Kerja, dan Perputaran Total Aset
DOI:
https://doi.org/10.30651/stb.v6i1.30959Kata Kunci:
Biaya Produksi; Biaya Operasional; Penjualan; Modal Kerja; Perputaran Total AsetAbstrak
Perusahaan barang konsumsi non-esensial adalah perusahaan yang produknya sangat sensitif terhadap perubahan siklus ekonomi. Fluktuasi daya beli pasca pandemi mengharuskan perusahaan untuk mengoptimalkan efisiensi biaya dan aset guna mempertahankan kinerja laba. Penelitian ini bertujuan untuk menganalisis pengaruh biaya produksi, biaya operasional, penjualan, modal kerja, dan perputaran aset total terhadap laba bersih pada perusahaan manufaktur barang konsumsi non-esensial yang terdaftar di Bursa Efek Indonesia selama periode 2021–2024. Metode penelitian yang digunakan adalah kuantitatif. Sampel penelitian terdiri dari 10 perusahaan di sektor barang konsumsi non-primer yang dipilih menggunakan purposive sampling. Penelitian ini menggunakan data sekunder yang diperoleh dari laporan keuangan perusahaan. Analisis data dilakukan melalui statistik deskriptif, pengujian asumsi klasik, analisis regresi linier berganda, dan pengujian hipotesis menggunakan SPSS versi 25. Hasil uji parsial (uji-t) menunjukkan bahwa biaya produksi, biaya operasional, penjualan, modal kerja, dan perputaran aset total masing-masing memiliki dampak yang signifikan terhadap laba bersih. Selain itu, hasil uji simultan (uji-F) menunjukkan bahwa variabel-variabel tersebut secara kolektif memberikan pengaruh yang signifikan terhadap laba bersih.
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