VARIDAH, Khanif; KRISTININGSIH, Kristiningsih; MULYANA, Phonny Aditiawan; DANURWINDO, Muhammad Alhakim. Pengaruh Word Of Mouth, Lifestyle dan Brand Image Terhadap Keputusan Pembelian Pada Komunitas Red Koffiee Armina Daily. Improvement: Jurnal Manajemen dan Bisnis, [S. l.], v. 2, n. 2, p. 165–173, 2023. DOI: 10.30651/imp.v2i2.17730. Disponível em: https://journal.um-surabaya.ac.id/improvement/article/view/17730. Acesso em: 30 sep. 2026.