DANURWINDO, Muhammad Alhakim; SURYADI, Nanang. Integrating Relationship Marketing and the Theory of Planned Behavior in Digital Platform Research: A Systematic Literature Review. BALANCE: Economic, Business, Management and Accounting Journal, [S. l.], v. 23, n. 2, p. 205–241, 2026. DOI: 10.30651/blc.v23i2.29433. Disponível em: https://journal.um-surabaya.ac.id/balance/article/view/29433. Acesso em: 2 okt. 2026.