LIA ELENDA; NONI AFRIANTY; CITRA LIZA. Pengaruh Electronic Word of Mouth (E-Wom) Customer Engagement dan Customer Experience Terhadap Loyalitas Pelanggan Produk Fashion Muslim di E-Commerce Shopee pada Gen Z Muslim Kota Bengkulu. Jurnal Masharif Al-Syariah: Jurnal Ekonomi dan Perbankan Syariah, [S. l.], v. 11, n. 4, 2026. DOI: 10.30651/jms.v11i4.32398. Disponível em: https://journal.um-surabaya.ac.id/Mas/article/view/32398. Acesso em: 21 jun. 2026.