ALODIA, Steffiani; KRISTININGSIH. The Influence of Electronic Word of Mouth and Celebrity Endorsers on Purchase Intention with Personality as a Moderating Variable in the Shopee Marketplace. International Conference on Economics, Management, Business, and Accounting, [S. l.], v. 1, n. 1, p. Page 47–59, 2024. DOI: 10.30651/iconemba.v1i1.22639. Disponível em: https://journal.um-surabaya.ac.id/Iconemba/article/view/22639. Acesso em: 22 jul. 2024.